Following product's volume reduction trends, we have created an external image the BIJOU perfume line (bijou (fr.) = decoration, jewel) in a compact easy to use ON-THE-GO format. The target audience is young people who are attracted by new ideas, a bright "Instagram" image, and speed and ergonomics at the same time.
A compact 18 ml bottle is convenient to take with you and use out of home. Also, it takes a small shelf space. Stylish holographic cardboard boxes and a modern communicative logo form a complete block on the shelf, advantageously highlighting the whole line and attracting consumer's attention. The low cost and bright design promote the impulse purchasing. The flavors difference is shown by color coding and a large readable name.
Branded showbox with perfume can be placed in the cash area.
As a result, you have a modern line of perfume in a highlighting compact format that allows you to get a high-turnover product.
CUSTOMER: DILIS COSMETIC JSC