We created design for a line of brandy “Bastion”, classical budget product for the conservative consumer. The unique logo is suiting to the name and combined well with a fortress emblem illustration. The label of warm "cognac" colour imitates the ancient paper. Colour coding and indication of mature term make a distancing inside a line. The gift box looks as the burned wooden bar, still hot inside, surrounded with a metal hoop. It's like fragment of the old fortress having sustained a siege and the enemy's fire, that’s fitting well into TM concept.
As a result we've got the trustworthy image with own character and history, conforming to product category.
CUSTOMER: BELVINGROUP OOO