We are first who got the idea to extend popular now superheroic theme to brand character and create an image of Belorussian National Superhero. It’s Bulbash — a typical Belarusian man with "folklore" moustache, modest and kind, always ready for helping. BULBASH brand character has turned into the powerful hero dressed in the national flag colours suit. This transformation symbolizes the brand development: after having reached certain level, brand reaches new quality.
Flying snow under the town makes the bottle looking as a "snow ball", popular winter souvenir. On the back side there’s comics with an unexpected story: the Belarusian hero does not save the world from super-villains, he saves the Christmas eve!
This bright outstanding image interacting with the customer, is a good winter holidays souvenir.
CUSTOMER: ZAVOD BULBASH OOO, 2019